This is an unofficial Broadcast by the Conceptual Art Party
This artwork has been inspired by the recent news that Tesco (UK largest Food Retailer, with Stores worldwide) removes the products by the British-Dutch company Unilever, such as Marmite off its shelves. Tesco is refusing to pay an extra 10% surcharge on Unilever’s products. Unilever has imposed this extra amount to cover the cost of the failing Pound against the Euro, which has fallen 16% since Britain has confirmed that it will leave the European Union. (see link below)
Other Unilever products that have been removed from shelves, include, Ben & Jerry’s ice-cream, Wall’s ice-cream, Hellmann’s mayonnaise, Flora, Sure deodorant and PG Tips Tea Bags (we British love a good cuppa)
Furthermore, it’s expected that British imported goods such as clothes could be increased by 16%, and meats products by 27% by 2019. (see second link below)
The Artist has used the slogan “Back to Basics” which was a nod to the previous “Basics” Value range by Tesco, and used in previous works from 2009
Conceptual Art has many facets, and one of them is interrupting the supply & sale of artwork, so that Bankers, Millionaires, don't make huge profits, at the expense of the poor Artists. In Conceptual Art, Not all artwork is available for Sale, such as video performance art, which can’t be sold nor brought. Similarly, Tesco has removed it’s products, of its shelves, making them “Not for Sale”, in their stores, however, available at other retailers. The Artist has taken this approach to make the artwork “Not for Sale”, however, may be purchased at one its competitors at an increased price!
Once, Marmite has been re-instated then this Artwork, will be re-instated For Sale!
Link to “Tesco removes Marmite and other Unilever brands in price row”
Link to “Retailers warn government of Brexit price rises”
This is the End of the unofficial Broadcast by the Marmite Lovers :P or Marmite Haters :(
This is the End of the unofficial Broadcast by the Conceptual Art Party
Digital Print on Paper